New York Times Launches Interactive Transparency Site
Over the past week, The New York Times has been in the news on more than one occasion. On Christmas Eve it was reported that the company's advertising revenue plummeted 20.9% in November from one year ago. According to Editor & Publisher,
The company's ad revenue, which makes up nearly two-thirds of total revenue, had booked declines of 16.2 percent in October and 14.1 percent in September.
In short: This is terrible news for the company that runs a newspaper that has been hailed as a journalistic beacon for decades. The crash of the financial market, the decline in popularity of print news and sloppy journalism have tattered ad sales as well as the paper's credibility and viability.
Using your address as a starting point, Represent figures out which political districts you live in and who represents you at different levels of government. It draws maps that show how where you live fits into the political geography of the city. And using information collected from around the Web, it presents a customized activity stream that tracks what the people who represent you are doing.
Bottom line: While the Times is typically an ideological nightmare, this very cool, super useful transparency tool deserves recognition. Check it out and be sure to leave a comment with your perspective.